Introduction In today’s rapidly changing business world, staying ahead of the rivals is essential. Competitive analysis has always been a key approach for gaining a market edge, but the emergence of Artificial Intelligence (AI) has transformed this process. AI-powered tools are transforming how companies gather, analyze, and utilize data about t

Introduction In today’s fast-paced corporate environment, staying ahead of the rivals is crucial. Competitive analysis has always been a key strategy for gaining a market edge, but the emergence of Artificial Intelligence (AI) has transformed this field. AI-powered tools are reshaping how businesses collect, analyze, and act upon information abo

Overview Social media marketing has evolved dramatically in the last few years, driven by changes in innovation, consumer actions, and corporate demands. A major transformation in the advertising sphere is the emergence of AI technologies. AI’s capability to reshape social media marketing has captured the attention of organizations and marketers